From McDonald’s To Oddball To TFK To Garnering Well-Over 1-Million Albums Sold, 1-Million Facebook Likes, 300,000+ Weekly Spotify Spins “Untraveled Road” From OXYGEN:INHALE Becomes Biggest Rock Radio Hit For Band Since 2008
Thousand Foot Krutch frontman Trevor McNevan recently revealed on social media the humble beginnings that led to the foundation of TFK. At age 16, he took money he earned at his part time job at McDonald’s and invested it in 27 songs he recorded for the now out-of-print album, Shutterbug, by his band Oddball. McDonald’s found McNevan’s post and tweeted, “@TFKTrevor …we’re Lovin’ this #TBT. Inspiration for us all.”
No longer an ‘oddball,’ McNevan now fronts one of today’s best-loved, adrenaline-fused rock bands. TFK continues its rise into mainstream arenas with sales as an independent artist that the major labels aspire to ascertain. With well over one-million albums sold, more than one-million likes on Facebook, featured performances on major rock festivals internationally, numerous sports programming placements and hundreds of millions of streams online (300,000+ weekly at Spotify alone), Thousand Foot Krutch has also scored two back-to-back Billboard Hard Rock No. 1 albums (2014’s OXYGEN:INHALE, 2012’s The End Is Where We Begin), nine Active Rock radio hits and 16 Christian radio No. 1 songs.
The most recent hit single from OXYGEN:INHALE, “Untraveled Road,” has not only topped SiriusXM Octane’s Big Uns Countdown for two non-consecutive weeks, but for the first time in seven years, launches TFK this week into the Top 20 at both BDS Mainstream Rock (at No. 20) and Mediabase Active Rock (at No. 19) charts as the song continues to climb. “Untraveled Road” also becomes the 16th No. 1 rock hit at Christian radio (CRW), and follows the album’s No. 1 hit “Born This Way.”
Having already hit No. 2 on the iTunes Rock Song sales chart and racking up more than 1.2 million views and 10,800 likes on YouTube, “Untraveled Road” has further been embraced by the sports entertainment world to fire-up faithful fans. Adopted by the NHL’s Ottawa Senators as their 2014-15 anthem and used as the “pump-up” video for the Montreal Canadiens‘ 2014-15 season, the song was also played for the crowd April 13 at PNC Park after the Pittsburgh Pirates’ Corey Hart hit a home run, helping lead his team to a home opener win against the Detroit Tigers.
“‘Untraveled Road’ is about not being afraid to take the first step, or be the first voice,” says McNevan. “It’s about having the courage to be unashamed, and the faith you need to take a step before you can see the ground. The ‘untraveled road’ is symbolism for being at a crossroads, and having to decide which path you’re going to take. Sometimes it takes everything.”
While the accolades are appreciated and encouraging, McNevan is all about taking the ‘untraveled road,’ not resting on past laurels. From Canada and now living in the US, McNevan is a husband, father of a two-year-old son, fitness enthusiast and mentor to upcoming bands and songwriters. You can find him giving back with a heart for underprivileged children.
Helping Alice Cooper raise funds for his Solid Rock teen center last December, McNevan also recently attended a prom for special needs kids while further crossing oceans with his TFK bandmates, bassist Joel Bruyere and drummer Steve Augustine, for a sea of fans in places as far away as Moscow, Russia.
Touring closer to home, TFK will unleash their bevy of fan favorites at such major festivals this summer as Northern Invasion (5/9, Somerset, WI), Rock The Ranch (6/11, Cisco, TX), The Bear’s Big Growl 4 (6/14, South Bend, IN), Stratton Myers Park (6/27, Green River, WY), Lifest (7/9, Oshkosh, WI), Hills Alive Festival (7/18, Rapid City, SD), WayHome Music Festival 2015 (7/24, Oro-Medonte, ON), Kingdom Bound Festival (7/25, Darien Center, NY), Rock The Desert (8/6, Midland, TX), Bandimer Speedway (8/7, Morrison, CO), Magic Springs & Crystal Falls Theme & Water Park (8/15, Hot Springs, AR), Riverfront Park (8/22, Salem, OR), Plumas County Fairgrounds (9/4, Quincy, CA), Central Wisconsin State Fair (9/6, Marshfield, WI) and Uprise Festival (9/18, Shippensburg, PA). Watch www.thousandfootkrutch.com for the latest touring updates.
About Thousand Foot Krutch
Ontario, Canada-bred TFK has been a continuously escalating highlight reel since their formation in 1997. With best-selling albums, over 1.1 million albums sold, nine Active Rock hits and a slew of soundtrack slots, the group has literally infiltrated every facet of pop culture. They continue to receive ongoing ESPN appearances, as well as various NASCAR, MLB, NHL, WWE, NCAA and NFL airings (including the 2010 Super Bowl), along with the “GI Joe” movie trailer, WGN-TV’s “Smallville” and EA Sports’ NHL 2010 and 2013 video games. Remarkably, the three most recent albums, OXYGEN:INHALE, The End Is Where We Begin and Metamorphosiz II The End Remixes Vol. 1 & 2, receive about 358,000 daily views in combined streaming across all of YouTube.
About The Fuel Music
The Fuel Music & Management, LLC, is one of the leading independent distributors of music, CD’s, tapes and vinyl records internationally and enjoys a growing base in artist merchandise sales. Based in Tennessee, the Fuel team brings nearly 50 years of combined music industry experience in record label operations (Furious? Records), record distribution and marketing (EMI Label Group), and artist management for artists ranging from upstart bands to GRAMMY and Dove Award nominated, multi-platinum artists. More information on the company can be found at www.thefuelmusic.com.
Hoganson Media Relations